• The Best Offer Isn’t Always the Highest,Kathryn Schenk

    The Best Offer Isn’t Always the Highest

    Price has a way of dominating the conversation in real estate, as though it were the only lever that matters. Buyers fixate on how much to offer. Sellers fixate on how much they’ll get. Agents, when they’re not careful, fall into the same trap, reducing a complex negotiation to a single number and h

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  • Local Data in a Market Full of Noise,Kathryn Schenk

    Local Data in a Market Full of Noise

    There is a particular kind of confidence that shows up in real estate decisions, and it is almost always misplaced. It sounds authoritative, occasionally even data-driven, and yet it leans heavily on the wrong information. National headlines, broad market narratives, last year’s neighbor’s sale, a f

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  • The Hidden Cost of Overpricing Your Home,Kathryn Schenk

    The Hidden Cost of Overpricing Your Home

    There’s a persistent myth in real estate that overpricing is a harmless starting point. List high, leave room to negotiate, and let the market “tell you” where the price should land. It sounds measured. Strategic, even. In practice, it’s closer to setting your own house on a slow, polite fire. Overp

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